About Wirality

Wirality is a Bangalore-based media and digital marketing agency known for combining performance-driven strategy with creative storytelling. Founded in 2017, the agency has worked with leading brands like Fastrack, Table Space, and Gyan Dairy, blending data, design, and narrative to build brands people remember.

 

Despite strong market recognition and award-winning campaigns, Wirality struggled to turn its reputation into predictable growth. That’s where Freedom Formula stepped in.

Arrow
Thumbnail
The problem

Wirality didn’t need better campaigns.
They needed a growth engine.

Here’s what was holding them back:

Limited Inbound Reach

Despite strong brand equity, inbound inquiries came mostly from referrals or word-of-mouth.

No Lead Framework

They had never built a cold email, DM, or calling framework that could predictably generate leads.

Plateaued Revenue Growth

The agency hovered around ₹12L–₹14L/month with no scalable acquisition channel.

Lacking Growth Engine

Outreach efforts were random and untracked. Wirality didn’t need better campaigns. They needed a growth engine.

The Problem Summary

  • Inbound leads only via referrals.
  • No cold outreach framework in place.
  • Revenue stuck at ₹12–₹14L/month.
  • Untracked and random outreach efforts.
  • Needed a scalable growth engine.
The Switch

They joined the Freedom Formula DWY Program to finally build systems, not just random sales spikes.

They wanted a fully automated client acquisition machine that could generate and book calls every day without relying on referrals, provide their team with a repeatable structure to follow, and create a sense of predictability and peace of mind.

The Objective

The goal was to build and automate outbound systems by creating proprietary frameworks for cold emails, DMs, and calling processes. At the same time, Wirality’s internal team needed to be trained so the system became self-sustaining rather than consultant-dependent. The plan aimed to create a predictable sales pipeline, shifting from random deals to consistent, trackable revenue growth, and to close at least 20 new clients within 180 days without compromising their creative focus or delivery quality.

  • 01

    Build & Automate Outbound Systems

  • 02

    Train Wirality’s Internal Team

  • 03

    Create a Predictable Sales Pipeline

  • 04

    Close atleast 20 New Clients in 180 Days

The Strategy

Our Strategy

We focus on structured systems, automated outreach, and authority
building to drive consistent client growth.

We collaborated with Wirality’s leadership to refine their offer, niche, and positioning—enhancing clarity, authority, and long-term profitability, the core driver of client acquisition success.

3.7% Qualified Appointment Booking Rate

We built Wirality a proprietary outbound system—an AI-powered cold email and DM engine automating personalized outreach, follow-ups, and calendar scheduling across all social channels.

32% Sales Conversion Rate

We coached Wirality’s team using Freedom Formula’s DWY Sales System, featuring live call reviews, objection handling, custom scripts, conversion templates, and expert 1:1 coaching.

The Results

We focus on structured systems, automated outreach, and authority
building to drive consistent client growth.

Metric Before DWY After DWY
Appointments Booked Random 362 Qualified Meetings
Clients Closed 5-6 per month 31 New Clients
Additional Revenue ₹10-12L per month ₹24.8L+ per month
Client Acquisition Automation None, infact time consuming Fully Automated System

The Impact

Wirality went from guesswork to real tangible growth, from manual prospecting to automated acquisition.

 

Today, their team books calls daily, closes consistently, and finally runs a system that works without chasing leads.

 

We call it “the best strategic decision they’ve ever made.

Have A Similar Goal, Reach Out !




    Arrow Icon

    whatsapp icon